Just because it’s Friday and I’m taking it easy, here’s a link to my newly published feature on prediction markets for Director magazine.
It’s nice that I can start pointing to some reasonably high-profile material on the web in my portfolio. For some reason much of the rest of my work of the past two decades has been buried in trade press supplements – or just buried.
It’s an interesting topic – using the wisdom of crowds to make business decisions. Apparently the results are mostly as good as or better than the wisdom of experts. A sobering thought – at least for experts.