No, it’s not advice from me. It’s advice from hyperactive blogmeister John Scalzi, who has posted a handy video of a forum from the Tools of Change online media publishing conference thing in New York in February.
I was aware of the event, and it looked very interesting. I would have liked to have gone but, given that it was in New York and cost $1,600 for a ticket – well.
Scalzi’s panel – “Where Do you Go With 40,000 Readers? A Study in Online Community Building” – is chock full of info for all keen bloggers and those who want to develop an online presence.
If you’re interested in the rest of the conference (and if you’re going to be involved with journalism at all, online or offline, you probably should be), all the conference sessions are archived here on Blip.tv.